While creating a ‘What’s new’ Google my business post, you can add up to 1500 characters of text. We’ll now see each type of Google my business post in detail and what should be the criteria while uploading them, along with the correct google post image size.
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Events: Lets you make announcements regarding any upcoming events.What’s new: Enables you to give continuous and fresh updates related to your business.Types of Google My Business PostsĪt present, Google my business offers you to create 5 types of posts. Google pulls text from your posts and uses them as rich snippets in the local pack.
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Thus, you need to write SEO-Friendly Text along with the post that you publish. Google my business posts also create a rich snippet in the Local-3 pack. It is very beneficial to post on GMB as they hardly take up 5-10 minutes in creation and bring more customers and help you get more leads with Google my business. When a user is looking for a service, your Google my business posts will appear along with other posts in the organic listings. They will increase your website visits and push potential customers to take an action. You will not see direct visible changes in your rankings, but there will be a significant increase in your click-through rates. How do Google My Business Posts Improve SEO? There are five call to actions that you can use: Sign up, Call now, Book, Get offer, and Learn more. The best part of uploading a Google my business post is that you can add a call to action and allow people to click on the button and take a specific action. You can add high-quality photos to improve how the entire posts look like on the screens of searchers’ devices. Google my business posts are not limited to adding only text. Your Google my business post can also get featured on Google search’s knowledge panel if it matches the user’s search queries. They basically act as a mini display advertisement that you don’t have to pay for. Using the posts feature continuously can have a positive impact on your click-through rate. A GMB post stays on your listing for 7 days and then expires.
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You can create posts for announcing a new product launch, any ongoing offer or discount, or to inform about any upcoming event. ‘Posts’ is a feature provided for Google my business listing owners that allow them to add rich posts to their account which can be used for doing product promotions or providing information to potential customers.